ELUCIDATE CHANGE LLC

Clarifying complexity

ABOUT

Elucidate Change LLC is a consultancy founded by Lynne Doner Lotenberg to help marketing communication firms, non-profits and government agencies create campaigns and programs that improve lives.

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  • Woman-owned small business
  • Virginia SWaM certification

Lynne Doner Lotenberg

25+ years of experience. Trained at one of the world’s largest public relations agencies. Ran a mid-size agency.  

Has helped absentee voters vote, girls build stronger bones, people of all ages eat more fruits and vegetables, prevent some diseases, manage others, improve end of life care, and communicate  complicated science.

Past editor of Social Marketing Quarterly, author of textbooks, chapters therein, journal articles, and  countless strategic plans and research reports. M.A. in mass communication and B.S. in advertising from the University of Florida.

Loves imposing order on chaos, theory, data, bad puns, good stories, brainstorming and whiteboards.

STRATEGY

Identifying and arranging key elements to achieve a goal.

Branding 

Behavior Change

Communication

Social Marketing

MONITORING

  & EVALUATION

Choosing the right measures. Explaining accomplishments. And identifying improvements.

Dashboards

Logic models

Analytics

Surveys

Outcome evaluation design

Reporting

STORYTELLING

Making your case clear, compelling and memorable.

Content development

Data visualization

Editing

Report writing

Summary briefs

CONTACT

ELUCIDATE CHANGE LLC

Lynne Doner Lotenberg

Arlington, Virginia

PHONE  |   703.628.6636

MAIL  |  solutions <at> elucidatechange <dot> com

Twitter @LynneDLotenberg

© 2019 Elucidate Change LLC